Motive Iconography system

Motive Iconography system

Overview

Motive rebranded from KeepTruckin in 2022. I was part of the Brand Design team and was tasked to develop the brand and product iconography.

I also developed the iconography construction guide as part of this project which detail every element when constructing a Motive icon from scratch.

Brand Design

Design System

The icon system was developed on a 16px canvas with a 2px padding and stroke width of 1px.

Motive's brand is bold and forward thinking, I wanted that to reflect in our icons as well.

The icons were implemented across the product and the website.

I also created an icon construction guide for other designers to follow when constructing a new icon.

Let's work together and make something functional and beautiful.

hello@umershahid.co

Let's work together and make something functional and beautiful.

hello@umershahid.co